Gossip from the Heartland

We have our honourary spies out in the field and they are kind enough to send us nuggets of delicious info to post, ponder & talk about with you all…

So on that note, we had a nice e-mail wondering about the current state of Northlich, a smaller mostly-Ohio based agency headquarted in Cincinnati. Apparently they recently lost the Finlandia account (which they have held since 2004) and it could be the first in a series of losses from the Brown Foreman portfolio.

In addition, they recently booted a senior account person out the door when Long John Silver asked for a new person to rep the account for the agency.

Our kindly honourary spy seems to lay this at the foot of the new CEO, Kathy Selker, who apparently “doesn’t have a clue” and has never worked in advertising prior to getting the gig at Northlich (ed note: although since she has been there eight years, you’d hope she has picked up at least a couple of tricks over the years — but this is advertising — and “hoping” in this industry… well…for lack of a better term… is a hopeless pursuit.)

Now discuss amongst yourselves… the topic… well it is self-evident it seems