GSD&M Adds More New Blood To The Body
February 26, 2008
GSD&M recently hired Mark Taylor away from Crispin Porter. Now, the agency has added David Hennagin from Bernsten-Rein to be in charge of the agency’s direct marketing efforts. This will directly pertain to Greed, Sex’s current clients AT&T and Southwest Airlines.
Hennagin also pulled stints at DDB and TBWA. He replaces Jim Warren who is now a Transactional Marketing Executive, Direct to Consumer with an emphasis on Brand and Direct Integration (whew!) according to LinkedIn.
You know what we think? This isn’t going to be enough of a shock to the Idea City body. They need more new, inspiring VPs, a total refresh in the creative department (Taylor may help towards that end), a shuffling of the management and processes… Hmm… what else? Oh, Greed, Sex has got to do something about the morale of their current employees. It’s beyond low. It’s subterranean.
[source]
March 7, 2008 at 6:04 pm
Someone should put together a count of the number of staffers who have left post-layoffs of their own accord – there have been new resignations nearly every week in the media department alone. People spent months and months during the hiring freeze that preceded the layoffs busting their asses and doing the jobs of multiple people, while being told that things would resolve themselves after the layoffs were over and staff was shifted around to fill vacant spots… and those people’s time sheets don’t look drastically different yet.