Sign Me Up Stan Richards

February 4, 2008

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Looks like The Richards Group is looking for some new hires. The site, Sign Me Up Stan, offers an array of videos boasting some of the shop’s offerings: profit sharing, high creative standards and very honestly, late nights. Plus, the addendum of “Does your agency have a jet?” Yes, but not one we would ever be able to use. Like ever.

We like the little growling jingle that plays at the end of each video, “Sign Me Up Stannnnnnnn!” So, Korn. There’s are some random, gratuitous “agency” elements on there like a cow that moos and a wind-up toy. It seems agencies can’t stay away from making themselves try to appear, um… wacky. Otherwise, we enjoyed our watching the spots. Maybe we should go apply?

We would have posted one of the vids for you, but the site doesn’t make them available. We hate that.

So, you may be asking just who is Stan Richards? Well, here’s a little story, we’d like to tell… Stan Harvey Richards was born Philadelphia in 1932. Nineteen-thirty-two people! He’s a working class hero having been the son of a man who worked two jobs to open up his own bar in New Jersey, and then another in Atlantic City. Ah, the American Dream. Do you think he supported Edwards? Anyway, Richards apparently was passionate about the fine arts and in 1950, he entered Pratt Institute. Richards graduated in 1953 – the year Arthur Miller’s The Crucible opened, the DNA molecule is unraveled and Stalin dies. Stan decided to move to Los Angeles to get into the film biz (what creative hasn’t thought of that?), but first, went to Dallas to show off his portfolio, which was apparently, very minimalist in contrast to the times.

However, he landed a mentor with Marvin Krieger, the creative director of Dallas’ largest advertising agency, Rogers & Smith, but no gig, Stan went freelance. After winning a few awards, he went in-house at the Bloom Agency in 1954. He was making $12,000 a year. offered to make him creative director at a salary of $12,000 a year. Adjust that for inflation and you get $92,494.57. Stan, naturally, took the job though he lasted only a year. The dysfunctional he saw there spurred him on to open his own shop. Isn’t that the way in which all indie shops are born? The “this-place-is-totally-fucked-and-I-can-do-it-better” attitude is eternal.

In 1955, Stan Richards & Associates was born. The rest is history.

17 Responses to “Sign Me Up Stan Richards”

  1. Meh Says:

    From people who have worked there, i’ve heard this place described as-

    1. An insular good ol’ boys club.

    2. A place resting on its long-past creative glories, and way egotistical about it.

    I guess if you want to live in dallas, you could do worse.

  2. ugh Says:

    They’re also kind of like the Scientologists of the ad biz. Very insular (some might say inbred) and creepily formal. You have to sign in and out and they change the color of the pen after a certain time. If Stan sees you’ve been “late” a few times, look out. Sad to say, but he’s also apparently falling asleep in meetings now and no one has the cojones to wake him up. So they just keep presenting and talking, then he snaps back awake and picks the work he likes (whatever he didn’t sleep through, I guess). Yikes.

  3. Dallas Star Says:

    One thing Stan forgot: women need not apply.

  4. Doug Says:

    Fun site! Well done!

  5. Onthedownlow Says:

    The problem is that you’d have to live in Dallas — and if that is not a sign of weakness/stupidity/retardation — nothing is.

  6. RT Says:

    i once heard they decline to defend if a client decides to put the business up for review. if true, there’s something kinda cool about that.

  7. ugh Says:

    Well, Dallas has good winter weather at least. Though summers can be brutal. And Texas has no state income tax. And 300K will buy you a brand new 3 bedroom house with a yard, garage and home theater room 20 minutes from work. So yeah, it’s definitely not for people who prefer 500 sq. foot condos with no parking starting at 500K, that’s for sure. Justify your own situation however you want. Hacks live in every city.

  8. rod Says:

    Egotistical? I would seriously challenge you to find a more humble bunch of people than the Richards Group.

  9. Dano Says:

    One of the principals came to our graduate marketing class to show off their reel. He was specifically proud of the work on Hyundai. Was quite the chatty catty on how ‘GOOD’ he felt the creative was. But quiet as a mouse when asked about results for Hyundai. Richards himself has talked about art for art’s sake.

  10. required_name Says:

    damn, there are some tough commenters in this thread. I know nothing of this place except that a few juniors I know left after a while when the whole home depot thing went down. they didn’t say anything too bad, so hearing this is quite novel and interesting to me.

  11. Schrodinger's Copywriter Says:

    “You have to sign in and out and they change the color of the pen after a certain time. If Stan sees you’ve been “late” a few times, look out.”

    This is weird. I personally don’t think it should matter when people come in and leave, so long as they get their shit done and it’s awesome. But i work every day from 8:30am to 7:30 pm like clockwork, so what do i know.

  12. required_name Says:

    >8:30am to 7:30 pm

    long hours, dear.
    are you slow or are there problems at home?

  13. Schrodinger's Copywriter Says:

    >8:30am to 7:30 pm

    “long hours, dear.
    are you slow or are there problems at home?”

    thanks for your concern.

    Actually, for almost a year i’ve been handling the workload of two writers, and i have to handle the concepting on most of my projects too. I also work most weekends. I should probably mention i am single, and all my family and friends live over a thousand miles away.

  14. TT BOY Says:

    Its the Firm.
    Remember.
    The Firm promotes having babies.
    The Firm watches out for the Firm. “Sign in please and if you “forget” we can always pull the garage gate report”
    The Firm will provide a down on a house and as long as you don’t try to leave the Firm within 5 years you can keep it.
    The Firm has a condo in Deer Valley and Mustang Island.
    The Firm would like you to climb aboard the Firm’s jet and enjoy spending Grant’s inheritance. (As long as you are not female of course.)
    Now, how can I bill this time so that the Firm’s P&L looks great before the next stair well meeting.

  15. ThePH Says:

    The people there are nice. And there are definitely not long hours there. It’s as close to a 9 to 5 as you can get in this biz. Of course, if you want this, there are sacrifices to be made, like living in Dallas and signing in by 8:30. They don’t hate women there either. They just hate untalented creatives, who just all happen to be women.


  16. [...] dick in town. On top of this, there is the apparent story of the interesting plane trips; odd recruiting practices (ed note: love some of the comments in that article); the pretty damn good column for “Talent [...]

  17. required_name Says:

    >for almost a year i’ve been handling the workload of two writers

    so you’re stupid.
    don’t you know that every other creative tells that story?
    ah, forget about it.


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