Goodness Mfg.’s First Piece Of Work
January 31, 2008
Creativity Online has Goodness Mfg.’s first piece of work up. See it here. It’s for Captain D’s, sea food chain, and features a bit of irony with a hard sell line. We’ve penned an email to Goodness in the hopes of finding out how it’s going over there. More soon. We hope.

January 31, 2008 at 5:55 pm
Wow. That’s just. . . awful.
When the guy with pizza gets slapped with the tail, was his wife supposed to be laughing or crying?
January 31, 2008 at 6:02 pm
Maybe it’s really time to get out of this business…how can people sell this work with good conscience?? Oh yeah - they don’t care…
January 31, 2008 at 6:08 pm
i don’t know where to begin. and how fucking desperate is buckley to make a buck?
January 31, 2008 at 7:45 pm
the other spot is up on the website
http://www.tailsmack.com/
January 31, 2008 at 8:23 pm
The cheeseball music and VO is what ruins this. Before that starts, it’s above average for a fast food joint.
January 31, 2008 at 10:34 pm
Agree with Meh. Where’d that music come from? I thought Liberace was dead…
January 31, 2008 at 10:50 pm
are you fuck’n kiddn me. probably shot at buckley’s house
February 4, 2008 at 6:16 pm
These are bad. Those guys at Goodness have much more talent than this. Maybe they’re missing the creative direction from Alex.
February 22, 2008 at 9:53 pm
I don’t get it. They are trying to impress us with their branding skills with this awful piece of work? They only make evident their complete lack of understanding of the dining consumer. What’s worse is people at the client firm actually approved this.
June 8, 2008 at 7:37 pm
ya…what has buckley done lately…was this a favor…or is he also feeling the pressure of the economy…there’s no great idea, no great casting…this could have been concepted and shot by a student from Full Sail…maybe this was a cloass assignment…
yo-buckley…you should know better…people waqnt to still respect your style and work of hungry man…WAKE UP