StrawberryFrog Scoops Up Frito-Lay
January 23, 2008
DaFrog was recently included on AdWeak’s daily poll asking visitors to pick the break out agency of 2008. Last time we checked, SF was leading the vote. Is it possible that they really will be the break out of ‘08?
Frito-Lay ducked around their parent companies agency of choice Omnicom Group and selected StrawberryFrog New York to serve as their creative agency of record for its forthcoming snack line called, True North. OMD is handling media duties.
[Source]

January 23, 2008 at 11:22 pm
Hey,
We like the Frog. Just like I like Anomaly, Deep Focus… Hell, we even like R/GA, Tribal DDB and BBDO.
Your message is little cryptic. Have you got something to say?
Good and bad – we report on everything.
Looking forward,
AS
January 24, 2008 at 12:23 am
Oops! We accidentally erased the comment to which we replied. Here it is:
Author : Sizzle
Comment:
Common AS
We know that you and Scott G are buddies but do you really need to use this forum as a PR platform for them?
We who have been working there knows the true, and it is NOT being written about here. Sorry.
January 24, 2008 at 12:35 am
AS,
Not very cool to give out the IP of people who leave comments.
Maybe you don’t know, but finding the physical address of an IP address is super easy.
I mean, you’ve already lost a lot of readers ’cause of your ill-advised, albeit temporary, switch to a non-comment format. But now, if we post a comment, you just might tell everyone what agency we work at?
January 24, 2008 at 2:02 am
I’ve been spending much time with major ad agencies and focus groups lately and can only conclude that—with some exceptions—they are mostly clueless. A few years ago they had a traditional knowledge about consumers and they had a reason for being. Today they don’t know much about social networking and web 2.0 technology. Today, most of them don’t know about consumers either. Mainstream ad agencies have one refrain—one message to their corporate clients—do advertising. Many of the traditional and sub-par corporate agencies have no chance of getting back to their old comfortable positions, and it’s only a matter of time before more major clients switch to modern organizations.
January 25, 2008 at 10:50 pm
Yo, It be cool if you removed the dude’s IP address. WTF? Don’t be douche-bags.
January 25, 2008 at 11:09 pm
We apologize about that IP slip. It was a total accident on our part made during the reposting.
AS