TBWA Exits Review For Royal Caribbean
November 12, 2007
TBWA/Chiat Day has exited the review for Royal Caribbean Cruise Lines just three weeks before final presentations. That leaves Draft/Initiative, JWT/Mindshare and Saatchi & Saatchi/Mediavest. Both the brand and the agency have told AdWeek the decision was mutual.
Current duties are with MPG and Arnold Havas. The latter is cutting about 5 percent of its staff, as it prepares for the loss of the Royal Caribbean account. Read More Here

November 13, 2007 at 10:13 pm
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