News
October 24, 2007
- Google has struck a multi-year partnership with The Nielsen Company that includes providing advertisers a real-time picture of TV viewers watching habits. READ MORE HERE
- WPP completes its purchase of Blast Radius. READ MORE HERE
- AdweekMedia will no longer be separating our coverage of the Hispanic marketplace but fully integrating that coverage into Brandweek, Mediaweek and Adweek. READ MORE HERE
- Verizon to pay $1M for deceptive marketing tactics for their “EVDO” plan. READ MORE HERE
- ASA is taking shots at car advertising. All ads must dedicate 20% of any ad space including TV or radio airtime to messages about CO2 emission level. Is the US next? READ MORE HERE
