News
October 15, 2007
- Nintendo is AdAge’s marketer of the year. READ MORE HERE
- Avon changed its advertising and sales rose. Go figure. READ MORE HERE
- Motorola is restructuring its marketing, from its agency alignment to its internal organization. Ogilvy & Mather reinstated as lead agency for Motorola. READ MORE HERE
- AOL layoffs 2000 employees from it’s 10,000 strong roster. READ MORE HERE
- People who tend to the elderly, change diapers and serve up food and drinks have the highest rates of depression among U.S. workers…. READ MORE HERE
- Adults only advertising strategy for Halloween boost sales to $5B READ MORE HERE
October 15, 2007 at 5:21 pm
How dumb can Motorola be. They are cutting relationships with Omnicom shops like BBDO, Goodby, Cutwater to go to Ogilvy? The same agency that lost walmart twice? …and countless other pitches.
Looks like we be seeing a ton of boring, dull product feature/benefit advertising. Thank god for the iPhone, I now will never have to purchase another crappy Motorola phone again.