Black People Are Such Nerds
October 4, 2007
You know how we were talking about Black Americans, culture and advertising the other day? Well, we’d like to make an addition to that list of interesting commentary. Consider this – the Black nerd is often overlooked as a marketing demographic. Yes, it’s niche, but what isn’t these days?
Go read this stimulating piece about the Black nerd demo here written by Raafi Rivero who also created that green Hummer spot. And then go read this one about the Afro-punk scene here.
Just something to chew on.
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