Boost Mobile Goes Into Review
October 1, 2007
Looks like Boost Mobile has gotten savvy and decided to look around for some help to assist their lead agency Berlin Cameron United. Bill Grogan, president of BC, said he knew the brand was reaching out to agencies, but believe it to be just for a singular creative project. His shop plans to participate. The Sprint Nextel-owned mobile company is reviewing some creative chores on its $35 million ad account, according to AdWeek.
So here’s the interesting bit: “A source said Boost has asked for detailed information on agency salaries, including the hourly rates for everyone who works at the shops, the number of full-time employees assigned to each account and what each client pays for services.”
Would you give this kind of info up?

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