Gary Leih, Ogilvy And The Digital Business

Gary Leih, Chairman and Chief Executive of Ogilvy UK, has some thoughts about the digital program over at the death star agency, which echo Ogilvy USA co-CEO Carla Hendra’s comments during her public spat with Carat Americas CEO David Verklin on the opening panel at IAB’s Mixx Conference. Basically – Ogilvy is poised to dominate digitally. Leih points out that their are a “thousand three hundred of us – we’ve got thirteen different disciplines right now. Digital will actually permeate all of them, so I think that we’re in a really unique position.”

All true. Despite the agency being very late to the game, if they can actually integrate these divisions and, you know, be creative they might have a shot. We’ll see…