News

September 10, 2007

cronkite2.jpg

- PBS has launched its largest marketing and promotional campaign ever for Ken Burns’ 15-hour, seven-episode World War II documentary “The War,” which premieres September 23. READ MORE HERE

- Local online advertising to be worth $7.8B by 2011. READ MORE HERE

- MTV Networks is getting ready to launch a series of targeted digital websites for the Daily Show, Engaged and Underaged, as well as other programs. We’re kind of surprised they haven’t jumped on this before. READ MORE HERE

- Amtrak has experienced a 5 year period of record ridership, due to the high cost of gasoline, roadway congestion, and expanded service. Who knew? READ MORE HERE

- Apple said it sold its one millionth iPhone on Sunday, putting the consumer electronics maker ahead of its own internal forecasts. READ MORE HERE

- McCann-Erickson’s top bosses are set to visit India for the first time to check on their investments. READ MORE HERE

- WPP has acquired Schematic – a US digital agency for media and entertainment clients including ABC, MTV, CNN, Comcast, Time Warner and Turner. READ MORE HERE

- Oh and because we can’t help ourselves – Britney botches her big comeback on the VMAs. It’s almost painful, so go watch it here.

Leave a Reply