JWT And W+K Better Play Nice

UPDATE: JWT will be opening a London office out of which they will be running the account. From Brand Republic: “Deborah Huret, previously client service director on the Diamond Trading Company account, has been promoted to global business director, to run the business. Craig Davis and Guy Murphy will complete the core team on the Nokia account, with support from Keith Wilkins, Rob Alexander, Hilary Walton and core teams from each region.”

The win will allow JWT to expand beyond its key markets in the UK and US to markets where the agency has never had a major presence before, such as Russia, Nigeria, China and India.

16:45 UPDATE: DDB has been apppointed by Nokia to handle the global strategic and creative briefs in Brazil.

Nokia has hired JWT for distribution and adaptation efforts. Meanwhile, Wieden + Kennedy is running big dawg as the world wide creative agency on its mobile phones account. JWT beat down DDB and the incumbent, Grey to take the approximately $15 million account. JWT is a little superstar today, no?

Nokia SVP Pekka Rantala (pictured above) said the usual blah, blah, blah copy: “Working together with JWT will help us to align our marketing efforts. With one global marketing network partner, we believe we will be better positioned to reach our goal of becoming the most loved and admired brand by people in the world.”