BSSP Is Ready To Take On The Big Boys
July 3, 2007
Small, but fierce agency Butler, Shine, Stern & Partners (they recently won the Epson account, as well as a Kelly award) have just hired digital rockstar Kristina Pifer (who previously worked at Carat and Ogilvy) to lead a new department within the Sausalito based shop. One day we won’t have to point this out, but until then, we dig that they’ve made this new ground breaking director a woman. Take that Sony!
This new division will focus on experiential design to strengthen the agency’s interactive services to clients. David Blum, director of BSSP’s interactive unit, has some sharp, focused quotes in Adweek like this one: “shops like ours are going to get [the] opportunity to participate in areas that have been reserved for [digital] shops,” predicted Blum.
Ps. We hear… BSSP is a great place to work. They’re like Luke Skywalker to some other people’s Darth Vader.
