The Secret Behind Coca-Cola
June 28, 2007
Psyop, the totally bleeding edge production house that did the award winning animated Coke Happiness commercial, has just released an e-documentary in which all of the characters in the original spot are interviewed about working in the brand’s factory. It’s so clever we actually watched the entire six minute piece. This is marketing at its best for both Psyop and Coca-Cola, as the entire campaign continues to breathe on, while scooping up that hard to reach ironic, jaded demographic.
Okay Psyop… The drinks are on us.
The Coke-Pepsi challenge rages on with Pepsi taking a serious hit by STEALING their latest creative. Take A Look At How They Got Caught Red-Handed!
June 29, 2007 at 3:02 pm
[...] by now – the one where the coin goes into a Coke vending machine and into a magical world inside. AgencySpy nudged us to let us know about the six minute documentary clip that the creators of the commercial [...]
June 30, 2007 at 12:02 am
[...] The Secret Behind Coca-Cola [YouTube] Psyop, the totally bleeding edge production house that did the award winning animated Coke Happiness […] [...]
July 1, 2007 at 6:15 am
[...] by now – the one where the coin goes into a Coke vending machine and into a magical world isnide. AgencySpy nudged us to let us know about the six minute documentary clip that the creators of the commercial [...]