Storytime: How To Lose A $65 Million Account
June 28, 2007
Everyone has an insane story about working in the biz. We’ve decided to query some of our favorite ad execs to get their best nightmare/fabulous experiences set in HTML for all time. Names have been changed to protect the tattlers. It’s like, doctor/patient privilege. We’ve also done our very, very best to confirm the truth. And now, we present…
How To Lose A $65 Million Account
“In England, I worked on a large telecommunications account. The business was in deep crap, since their after sales service was awful. During the course of a meeting, I told the Managing Director that if he didn’t fix his company’s service, no amount of advertising would do any good. He told me I was stupid as his company had the best service in the business. So he fired my agency. Then we found out that the Director of Service was married to his daughter… Doh!”
Got a story for us? AgencySpy AT mediabistro Dot com
July 11, 2007 at 11:58 pm
you were better off without the account…..with that kind of nepotism you never would have turned the business around and would have lost the account anyway. At least this way you kept some integrity.
October 24, 2007 at 11:42 am
While working as Creative Director in Saudi Arabia I got a contract phone from a major mobile phone company.
I took out insurance. 2 weeks later it was stolen. 6 months later I got another phone from them after I suggested I talk to the GLORIOUS SUN NEWSPAPER together with bills of £400, and £600, plus a ridiculous service charge. reaching the UK, I tried to cancel, could I? hell no. not even the chairman of the board can cancel one of their contracts! A contract with these people is like selling your soul to the devil himself. Eventually I got them to cancel my contract. they sent me 6 bills as a leaving present. it cost them more in admin costs than the price of the bill. They are the death star of mobile phone companies. I now have a contract which costs me £70 a quarter, 300 texts, 3 hours talk, video 30 mins a month with a cashback. So it’s a V sign to the old company and a Victory sign to the new. The old co is in deep **** now all because they did not listen to their customers, because if the chairman refuses to listen to customers what chance have the staff got?